"Culture" and "cultivate" share the same root word. But culture doesn't appear overnight. It needs to be thoughtfully cultivated.
So, what does it actually take to build a high-performing sales culture in Asia?
Charlene Tan, Head of Asia at Qualtrics and a 20-year veteran of Oracle, SAP, Workday and Splunk, doesn't hold back. She breaks down the behaviours that silently make or break sales culture, why your top performer might be your biggest liability, and how leaders are "Thermometers, and not thermostats".
Her reps are now using AI to walk into negotiations sharper than ever, and yet in Asia, no matter how good your tech is, trust is still the only currency that matters. Honest, direct, and packed with nuggets!
